Average Customer Review: ( 105 customer reviews )
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Most Helpful Customer Reviews
68 of 69 found the following review helpful:
 Wonderful product gives professional results Oct 25, 2002
By W. Zientek-Sico
The spectra paste food colors are simply fantastic. They provide a depth and clarity of color that is impossible to achieve with liquid food colors. And the hues are beautiful and distinctive. The black and red, two colors which are very difficult to get when dying frostings, etc. are especially nice - probably the best of any manufacturer I have tried.For those who had questions, I am not 100% certain about the sizes, but if the set is the same as mine, the bottles are 3/4 ounce. While that might not seem like much, all you need is a dot of this thick gel paste at the end of a toothpick to color large amounts of material. So there is plenty of coloring ability in each bottle - many, many times more than a same sized liquid food color bottle. Highly recommended and at a really good price at the time of this review.
44 of 46 found the following review helpful:
Great! Nov 06, 2002
By Cindy Elliott
For those wondering, the bottles are each 3/4 oz. and they are a gel food color. Very vibrant, the amount goes far for me.
40 of 42 found the following review helpful:
You will be happy with this Dec 26, 2002
By gtigrl
"gtigrl"
I'm really glad I bought the Ateco 12-Color Food Coloring Kit. I found it searching for Black food coloring for my Halloween cookies. I just finished my Christmas cookies which turned out amazingly thanks to this food coloring kit. Each color is very bright and solid. The pastes mix very well with frosting (I have not used them for anything else yet). These are the nicest/brightest Christmas sugar cookies I have ever made. You don't need to use a lot of coloring, just a drop or two, to get the perfect shade. As such, each bottle will last a long time.
42 of 45 found the following review helpful:
 This is the same product as Americolor,apparently Apr 01, 2010
By S. Lam
I just bought this set and I have not had the chance to try it, though I'm looking forward to it. However, I just wanted to note that to my surprise, one of the dyes actually had the "AmeriColor" label on it, which I thought was a completely different brand of food coloring. It was leaf green from AmeriColor rather than green from Ateco. Furthermore, the bottles were all completely identical between the Americolor and other Ateco bottles in the bo. I don't know if maybe they just remove the labels from AmeriColor bottles and add Ateco labels? At any rate, you can save a few bucks by buying the cheaper AmeriColor since I think it's pretty clear that they are the same thing...
27 of 29 found the following review helpful:
Make your own Martha Stewart style cakes and cookies Feb 22, 2001
By Joanna Daneman
I don't know why anyone would ever use those little liquid food colors again after trying these pastes. The colors are more intense, and you can easily blend lovely shades for your icings. Martha Stewart shows wonderful seasonal cookies from time to time on her TV show. A simple eggwhite-sugar icing on cookies in exciting colors makes such a wonderful table decoration as well as great dessert for parties, teas and other events. These paste colors are a must if you like to make frosted cookies or party cakes. And these are especially fun if you have kids. A cookie-icing contest is a fun event for a birthday party, Christmas party or just a rainy afternoon.
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